COMMERCIAL ACTION GROUP – Planning 2023 (Member Event)
Hosted by our Member Lead – Andrew Southcott, MD at Captivate Group:
Everyone has a plan until they get punched in the face, or so the saying goes… and agency financial plans of late, carefully crafted and fiscally responsible, have got into a tricky little habit of going in the bin before the end of Q1 thanks to successive macro shocks of Brexit, Covid and now a recession.
But that doesn’t mean we don’t go again. Planning 2023. Please be boring..!
This session is a 45-minute interactive roundtable.
How are people preparing their plan; is anyone doing anything different to reflect faster and wilder fluctuations in trading conditions?
Then a whistle-stop tour through agency P&L including
- What’s the turnover ambitions?
- What people KPIs are you focused on?
- Where are the overhead £s going?
Finally, one of the joys of being independent is we don’t have to track the index, what bets are you taking to beat the market.
About the group: Hosted by our member lead Andrew Southcott, Managing Director at Captivate Group. We have created a programme for Commercial Directors to meet, learn, share, and debate important issues in the world of agency management. They get together, often with expert input, to cover critical topics like benchmarking trends in profitability, property strategies, remuneration models, negotiation, and budgeting. They are keenly aware of the key performance indicators in independent agencies and share thought leadership in successful approaches to problem solving.
Date/TimeTuesday 13 December 2022 9:00 am - 10:00 am