GreenJam: Greenwashing – Is it a thing? (Member Event)
GreenJam: Greenwashing – Is it a thing? (Member Event)
Over the last few years, the Advertising Standards Authority has responded to rising complaints from members of the public concerned about advertisers over-exaggerating the benefits of their product, service or organisation to the environment. Consumers have come to label these kinds of claims as ‘greenwash’. Find out what the ASA are doing about it.
The Advertising Standards Authority will show us examples of the complaints they receive.
Having presented the facts, they will then open it up to questions, and get your views on whether the complaint should have been upheld or not…