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THE AGENCY PROFITABILITY SERIES : Negotiation & Influence

An intensive face to face workshop aimed at Senior Leadership level which focuses on; –

  • Curated insights from some of the great authors and trainers on this topic
  • How procurement are taught negotiation + how they prepare and execute them, & what that means for Agencies
  • Negotiation Types + negotiation ‘tactics’ used by buyers, + how to respond to them
  • Many thought-starters and principles from which your Agency can apply your own authentic voice over time with practice

DELEGATE LEVEL

  • Senior Leadership. CEO, MD, Commercial Director, Finance Director
  • Group size 12 delegates maximum

DATE

4th April 2023

TIME

9.30am to 4.30pm

TRAINER:

Stuart Dunk has over 14 years’ experience in both marketing agencies, and client side in marketing procurement and is focused on sharing that experience to boost agency effectiveness and profitability.

Previous roles have spanned both global and regional positions in organisations across FMCG, online sports betting, sports retail, and the public sector, at Nike, Reckitt Benckiser, Danone, Betfair.com, and the London Olympics.

He has led teams and been responsible for the relationships with senior leaders across marketing, legal, hr and procurement talent planning, finance, procurement, and of course the suppliers.

Responsible for the end to end sourcing strategy and implementation of hundreds of marketing procurement projects, from needs analysis and business case building, to RFIs, RFPs, negotiations and contracts, remuneration models + performance management, plus all associated project management, internal communications and adoption.

Taking these past experiences engaging across marketing and partnering on all agency-facing processes, I’m passionate about helping brands and agencies achieve business and marketing objectives, whether internal or consumer-facing.

Date/Time

Tuesday 04 April 2023 9:30 am - 4:30 pm

Location

In Person
In Person
Full Day

Book Now

Ticket Type Price Spaces
Member Price £1000+VAT £1,000.00
Non-Member Price £1500+VAT £1,500.00


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