Category: Partner Posts
Alliance partners with Prolific North to champion the North’s top independent agencies
We’re delighted to announce a new partnership with Prolific North, supporting its inaugural Top 150 Agencies ranking and event. The…
The GEO Land Grab: Why Independent Agencies Have a Window Hold Cos Don’t
GEO (Generative Engine Optimisation) is how brands get cited inside AI answers (ChatGPT, Gemini, AI Overviews) instead of just ranking…
SeenThis: Measuring Attention Was the First Step. Guaranteeing It Is Next.
It’s been important progress. But it still doesn’t quite answer the question buyers have been asking all along: what attention…
Resetting for 2026: 7 Ways to Boost Workplace Happiness and Start the Year on the Right Foot
There’s something energising about standing on the edge of a new year. It’s like cracking open a fresh notebook full…
Confidence isn’t a mood. It’s a muscle – Gray Matters
By Adam Graham, MD and Founder of Gray Matters Recently I played in a padel tournament that doubled as a…
Experian Maps UK’s Changing Living Patterns
New data reveals the UK is undergoing an ever-evolving transformation in how and where people choose to live, driven by…
How to transform leads into opportunities: a tale for your sales – Gray Matters
How to transform leads into opportunities: don’t burst the pipe! Last month we talked about the best way to optimise…
Less Spray, More Sway: What BD Pros Can Learn from Brands at MAD//Fest
It’s easy to think new business is all about volume — more outreach, more content, more channels. But the most…
AMI Joins Forces with Experian to Empower Independent Agencies
London, UK, 17th June 2024 —The Alliance of Media Independents (AMI), the UK’s largest collective of independent media agencies, is…
Why Measuring Client Satisfaction is Crucial for PR and Communications Agencies
PR and Communications agencies must consistently evaluate and improve their performance to stay ahead. One of the most effective ways…