Category: Partner Posts
The Art and Science of Conversation with Microsoft Advertising
Tina Aird, Growth Advertising Lead – UK, Netherlands and CEE, Microsoft Advertising In today’s fast-paced world, the ability to engage…
StackAdapt: Mastering Personalization in New Advertising Channels: CTV, DOOH, and In-Game
Being in advertising these days is quite the adventure—especially when you consider that a whopping 80% of shoppers are more into brands…
Advertising Association Releases new AI report
New report includes case studies of AI in action and 12 point ‘Checklist for Responsible AI Adoption’ The Advertising Association…
Social Contribution of UK Advertising 2024 – Advertising Association
NEW REPORT HIGHLIGHTS VITAL IMPORTANCE OF ADVERTISING’S SOCIAL CONTRIBUTION Credos reveals a 10-percentage point increase in the number of people…
AA: UK retains second place ranking at Cannes Lions 2024
We are delighted to announce that we celebrated continued success at the Cannes Lions 2024 award stage, with the UK…
AA Responds to 2024 General Election Result
In response to the 2024 General Election result, the Advertising Association has issued the following statement. Stephen Woodford, CEO, Advertising…
AA Responds to Cabinet Appointments
Following the recent Cabinet appointments, the Advertising Association has issued the below statements. On the appointment of Jonathan Reynolds MP…
Alternatives to Social Media Marketing: Integrating Programmatic Advertising in Your Mix by StackAdapt
Author: Alesia Commisso, Director of Digital Marketing, StackAdapt You may feel you have covered your bases if your ad campaigns…
New Founders Finance Considerations Podcast with Chris Lang from Flash Partners
In this podcast Chris Lang is interviewed on a range of issues involving what new founders and start ups need…
Beware of bird poo: why retail media can learn from previous gold rushes – Dom Winchester
Suppliers of prospecting equipment used by the early California Gold Rush pioneers in the mid-19th Century enjoyed a surprising side…