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Unlocking The Power And Potential Of Generative AI For Advertisers And Publishers – Microsoft Advertising

Unlocking the power and potential of generative AI for advertisers and publishers – Microsoft Advertising

Over the last year, we’ve seen how Microsoft Copilot is transforming how people interact with the web. It’s influencing behavioral…

Putting Our Assets To Work For Publishers And Advertisers – Microsoft Advertising

Putting our assets to work for publishers and advertisers – Microsoft Advertising

We’ve been on a journey at Microsoft Advertising to transform our business. Over the past few years, our strategic acquisitions…

Transforming Search And Advertising With Generative AI – Microsoft Advertising

Transforming Search and Advertising with Generative AI – Microsoft Advertising

Earlier this year, we began the incredible journey of reinventing search with the launch of the new AI-powered Bing, your…

Inclusive Prompt Engineering: How To Boost Your Ad Performance With Better Copywriting – Microsoft Advertising

Inclusive prompt engineering: How to boost your ad performance with better copywriting – Microsoft Advertising

As an advertising professional with an enormous list of to-do’s and aggressive performance goals to hit, making sense of what…

Boost Your Creativity And Productivity With Retail Media Creative Studio Powered By Generative AI – Microsoft Advertising

Boost your creativity and productivity with Retail Media Creative Studio powered by generative AI – Microsoft Advertising

Retail media is a fast-growing industry that is expected to reach $100 billion in the next five years and will…

The Future Of Private Advertising With Microsoft Advertising

The future of private advertising with Microsoft Advertising

A new era of digital advertising with privacy and relevance at the core As our industry continues to move away…

Agility And A Richness Of Influences

Agility and a Richness of Influences

Mark Lund sits down ‘In The Hotseat’ to discuss his experience of both Independents and networks Mark Lund, chairman of…

In Support Of Advertising’s Self Regulation System: Whichever Government Is In Power?

In Support of Advertising’s Self Regulation System: Whichever Government Is in Power?

The Alliance sits down with Mark Lund to discuss At a recent Health Summit held by The Times, the Shadow…

Manifesting Growth

Manifesting Growth

Avantgarde’s Rachel Lewandowska and Sandra Perriot on the financial upside of being optimistic Agencies are currently brimming with optimism according…

Exclusive Opportunity For Alliance Members To Feature On The ‘How I Became’ Podcast

Exclusive Opportunity for Alliance Members to Feature on the ‘How I Became’ Podcast

Exclusive Opportunity for Alliance Members to Feature on the ‘How I Became’ Podcast Introducing the ‘How I Became’ Podcast –…

Member-only Content

Member-only content

Revolutionizing Agency-Client Transparency: The Alliance of Independent Agencies’ New Search Engine Powered by Good Business Pays Data Following on from…

Welcoming Creativebrief To The Festival Of Happiness 2023!

Welcoming Creativebrief to the Festival of Happiness 2023!

Dear Members, We have some exciting news! The Alliance of Independent Agencies is thrilled to announce that Creativebrief will be…

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