GreenJam is a monthly event for enthusiastic agency marketing professionals.
They are people typically with up to 5 years’ experience in the industry with a desire to learn more and grow.
Whether its a presentation, panel discussions or mentoring sessions the chosen topics are designed to educate, nurture and help in everyday agency life.
GreenJam is an exclusive Alliance Member Benefit.
Alliance Members get access to recordings and slides from all previous GreenJam sessions.
Making The Best Ideas Happen!
The Alliance will be joined by speakers from Halo & IMI International, hear from the experts on:
The relevancy of promotions: how many people do
Event Details
Making The Best Ideas Happen!
The Alliance will be joined by speakers from Halo & IMI International, hear from the experts on:
The relevancy of promotions: how many people do they reach, how is this trending?
Where do promotions rank amongst other shopper engagement tactics?
How promotional impact varies across a range of key consumer targets.
What is the impact of choice?
What do people want to win?
Inspiring creativity and innovation
What works best and why
Amplifying and protecting your budget
How great ideas make great business
Delivering the best ideas on budget
About our speakers:
Vic Kok – Director | IMI International – With over 20 years of experience in both the marketing and insights space, Victor brings a wealth of knowledge to the account base and to the greater team at IMI International.
Vic has a wealth of experience, actively engaging in the development, measurement and optimization of thousands of marketing activations across 80 categories spanning 40+ countries, collaborating with a diverse range of both well-known and niche brands.
Vic’s passion shines through across all facets of the business, always, with a clear focus on IMI’s core purpose of INSIGHT.DRIVING.PROFIT.
Andrew is an international promotional marketing leader. He’s built a successful career on delivering ground breaking promotional campaigns that have shifted the dial for clients such as Lucozade, McDonalds, Walkers, Carlsberg and GM to name but a few. At the heart of all this activity is always a big idea – and ideas that give tangible results by ensuring customers change their behaviour. During his career he’s been fortunate to ply his trade in US, EMEA, LatAm and more recently back home in UK.
Despite being a committed Evertonian Andrew’s glass always remains half full and you’ll find his positive approach a real asset in helping deliver your next promotional campaign on budget and risk free.