Independent. Together.
We offer 50+ Free Member Events per year
As a member of the Alliance why not contribute, learn from and network with peers at a diverse range of thought provoking groups. Our Member Groups are led by members for members, facilitated by the Alliance, and encourage you to have your say!
All Member Groups provide the opportunity for members to have their say and share knowledge that can feed into the future direction of the Alliance and the industry as a whole. The Alliance prides itself on engaging everyone in its member agencies .
Members Benefit…
Forthcoming Events
June
Event Details
While generative image and text tools grab the headlines, the immediate ROI for independent agencies lies in operational automation. This session strips away the glamour of creative AI to focus
Event Details
While generative image and text tools grab the headlines, the immediate ROI for independent agencies lies in operational automation. This session strips away the glamour of creative AI to focus on the “boring” back-office efficiency that improves net profit margins.
Join our Group Lead Jason Anderson (Digital & Technology Director at Avantgarde) & panel for a deep dive into the operational stack. We will showcase how agencies are using AI and automation tools & workflow management platforms to streamline onboarding, reporting, finance and project management. This is about doing more with the same headcount.
Meet the Panel
Gabriella Krite is Managing Partner at The Kite Factory, where she leads operations across the agency with a focus on driving efficiency, governance and scalable growth. She has been at the forefront of embedding AI and automation into core business processes, with a particular emphasis on improving finance workflows, project management and client servicing. Gabriella is passionate about using “practical AI” to streamline operations, enhance delivery and unlock greater value for clients.
Alistair Wilson leads flowmondo, top-rated AI automation experts who serve technical service-based businesses across the UK and US.
Harv Nagra started his career in agency delivery as a Digital Producer, eventually progressing into leadership as a Digital Director, managing delivery teams and client engagements. From there, he moved into agency operations. Today, he’s Head of Brand Communications at Scoro and host of The Handbook: The Operations Podcast, where he speaks with agency and consultancy leaders about scaling smarter, more operationally mature service businesses.
Target audience
- Primary: COOs, Operations Directors, Project Management Leads + Agency Owners looking for efficiency gains
Please note sign in to this session contributes 1 hour (1 point) towards CPD points for Alliance of Independent Agencies Members.
About the Group
The AI and Experience Tech Action Group is the Alliance lab for AI, interactive and emerging technologies.
This group is the lab for AI, interactive and emerging technologies. We bring together independent agencies who want to use fast moving technology, especially artificial intelligence, to create unforgettable experiences and smarter ways of working. The group shares playbooks, pilots and standards so members can move faster, with more confidence and less risk.
October
Event Details
Beyond the pitch Building teams where commercial thinking is everyone’s job Many agencies treat commercial awareness as something that sits with senior people. Juniors and mid-level team members get pulled into
Event Details
Beyond the pitch
Building teams where commercial thinking is everyone’s job
Many agencies treat commercial awareness as something that sits with senior people. Juniors and mid-level team members get pulled into pitches but the everyday commercial thinking, spotting opportunities with existing clients, understanding the value of what they deliver, having confident conversations about scope and fees, that’s left to someone else.
So the organic growth that’s sitting within existing client relationships often doesn’t get spotted and agencies can be slower to notice when client revenue is at risk.
The session will cover both the why and the how:
– Why commercial awareness needs to be a team-wide capability, not just a senior-level responsibility
– What actually holds junior and mid-level people back
– Practical ways to build commercial thinking into everyday work, not just pitch preparation
– How commercially aware teams are better at protecting revenue and retaining clients, not just growing it.
Anna Golding our member lead & Business Director at PrettyGreen will be joined by Emma Ewing of Big Fish Training…
Our speaker:
Emma Ewing is an internationally recognised career coach and founder of Big Fish Training, a company that has been helping PR professionals succeed for over two decades. Through her leadership, Emma and her team have equipped thousands of individuals with the skills to excel in their roles, deliver measurable results, and advance in their careers.
Emma’s practical, results-oriented approach helps people at all levels identify actionable steps to achieve better outcomes and, more importantly, leaves them and their teams feeling happier and more engaged at work. She also runs a monthly free webinar, often accompanied by expert guests, which is designed to give people a step-up with their skills.
To get in touch, please go to the Big Fish Training website or find her on LinkedIn here