Independent. Together.
We offer 50+ Free Member Events per year
As a member of the Alliance why not contribute, learn from and network with peers at a diverse range of thought provoking groups. Our Member Groups are led by members for members, facilitated by the Alliance, and encourage you to have your say!
All Member Groups provide the opportunity for members to have their say and share knowledge that can feed into the future direction of the Alliance and the industry as a whole. The Alliance prides itself on engaging everyone in its member agencies .
Members Benefit…
Forthcoming Events
April
Event Details
From Random Wins to Predictable Growth How to Build a New Business Engine that Actually Works For many independent agencies, growth still relies on referrals, founder networks, and the occasional “lucky break.”
Event Details
From Random Wins to Predictable Growth
How to Build a New Business Engine that Actually Works
For many independent agencies, growth still relies on referrals, founder networks, and the occasional “lucky break.” But that approach doesn’t scale and it’s becoming increasingly risky in a more competitive market.
So what does a reliable, repeatable growth system actually look like?
Join this session & hear from our panellists for a no-fluff panel discussion on how to move from sporadic wins to a structured new business engine that drives consistent pipeline and revenue.
What we’ll cover:
- Why so many agencies remain dependent on referrals—and how to break that cycle
- What a modern, effective new business “engine” really looks like
- The key roles in a high-performing growth function (and how they should work together)
- How to build pipeline without damaging your reputation through poor outreach
- The most common business development mistakes agencies make when trying to scale
- The metrics that actually matter when tracking new business performance
The Panel
Anna Golding our member lead & Business Director at PrettyGreen will be joined by an impressive panel of experts: Rich McHardy, Co-founder of The BD100, Oya Mustafa, Chief Growth Office at Not Normal Group, Adam Graham, Founder & MD at Gray Matters & John Lyons, Fractional CMO.
Why attend?
You’ll leave with a clearer view of how to design your agency’s growth model—plus practical ideas you can implement straight away, whether you’re founder-led or building a dedicated growth team.
Who’s it for:
Independent agency founders, MDs, and growth professioanls within the Alliance of Independent Agencies.
Please note sign in to to this session contributes 1 hour (1 point) towards CPD points for Alliance of Independent Agencies Members.
Event Details
New inspiration for operational sustainability in agencies Elli Robinson, our Member Lead for the group & PR Consultant at AMBITIOUS will be joined by Emily Greenwood, Head of Operations
Event Details
New inspiration for operational sustainability in agencies
Elli Robinson, our Member Lead for the group & PR Consultant at AMBITIOUS will be joined by Emily Greenwood, Head of Operations at Greenhouse Communications, the session will explore how Greenhouse has embedded sustainability into their operations: governance, policies, and team engagement.
This will be shared alongside honest reflections on progress, where internal initiatives can compete with client demands.
These are practical insights for agencies at any stage – particularly those looking to make meaningful progress without slowing down the work that keeps the business moving.
- Please note sign in to to this session contributes 1 hour (1 point) towards CPD points for Alliance of Independent Agencies Members.
Event Details
Quarterly CEO Summit How agencies can differentiate and stay profitable in a transforming market We are delighted to welcome Luke Tobin to the next CEO Summit on April 23rd.
Event Details
Quarterly CEO Summit
How agencies can differentiate and stay profitable in a transforming market
We are delighted to welcome Luke Tobin to the next CEO Summit on April 23rd. This event will be held online.
Luke is the Founder & CEO of Unusual Group, a holding company that partners with marketing and creative agencies to help them grow and scale profitably. Having founded and exited Digital Ethos for an eight-figure sum in 2022, Luke brings a founder’s perspective to the structural and strategic challenges agencies face today.
Join us in the conversation with Luke and your CEO Peers as we explore how agencies remain relevant and profitable as geo politics is presenting challenges which is impacting both agencies and clients alike.
Please note sign in to to this session contributes 1 hour (1 point) towards CPD points for Alliance of Independent Agencies Members.
May
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Event Details
Exclusive AMI CEO Meeting Join us in person for an exclusive AMI CEO Meeting, hosted by Bauer
Event Details
Exclusive AMI CEO Meeting
Join us in person for an exclusive AMI CEO Meeting, hosted by Bauer Media Outdoor. This invite-only event offers AMI CEOs the opportunity to hear directly from our AMI Chairs on the latest member initiatives, upcoming opportunities, and what’s ahead for the membership.
The afternoon will also provide time to connect and network.
Event details
- Arrival from 2:30pm
- 3:00pm – CEO presentation from our AMI Chairs
- Networking and drinks until 5:00pm
Venue
Bauer Media Outdoor
33 Golden Square
London W1F 9EB
Participation is by invitation only.