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Greenjam: Climate change, the environment & excessive consumption – discover the role that advertising regulation plays?

Last year both Esso and Quorn ran advertising making claims about their positive impact on the environment. One was banned. Find out which one and why. Plus have your say in deciding which environmental claims in advertising you would ban or allow.

Once upon a time it was OK to run advertising featuring smokers – today that would be totally unacceptable and shocking. So, what are we allowing now that we will look back on in 10 years and think was unacceptable? In particular, what might be taboo for promoting excessive consumption? Will it be ads for big luxury cars,, long distance holidays or something else? Have your say in the debate.

Hear first-hand from Guy Parker, the Chief Executive of the Advertising Standards Authority, on these vital issues for advertisers and the environment.

Guy became Chief Executive of the ASA, the UK regulator of ads in all media, in 2009. Responsible for executing the ASA’s strategy to have More Impact Online, he oversees all functions of the ASA system. From 2013 – 2016, Guy chaired the European Advertising Standards Alliance; he remains a Board and Executive Committee member. He’s also Vice President of the International Council for Advertising Self-Regulation, a Board member of the Fundraising Regulator, a member of the Fundraising Regulator’s Standards Committee, a member of the UK government’s Consumer Protection Partnership Strategic Group and a member of the National Statistics Designation Review Steering Group.

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