Navigating the Fine Line between Harm and Offence – with ASA

Can you swear in an ad? Or show a nipple on a poster? This interactive event will discuss what is meant by harm and offence within the sector of advertising and provide real-life examples of where advertisers have got it wrong in the past.

🔍 What to Expect:

• Gain insights on how to avoid inadvertently causing offense in your advertising campaigns.
• Explore the importance of sensitivity regarding race, religion, gender, sexual orientation, disability, and age in advertising.
• Learn the importance of social responsibility and understand the repercussions of ads that induce unjustifiable fear or distress.

💬 Interactive Session Highlights:

• Engage in lively discussions led by ASA experts.
• Participate in a mock council session, where you’ll debate past rulings and make decisions as an ASA Council Member.

Don’t miss out on this opportunity to elevate your advertising game, sign up below to secure your place!

About our Speakers:

Adam Flynn – Adam studied Law at the University of Reading. In 2021, following the completion of a training contract with Shoosmiths, Adam joined DLA Piper as a solicitor, where he advised on a range of regulatory matters. In September 2023, Adam joined CAP’s Copy Advice team as a Copy Advice Executive. His specialisms are telecommunications and consumer protection.

Sophie Marchant – Having come from a background in regulation, Sophie joined the ASA in 2016 and moved to the Copy Advice team, who provide free pre-publication advice to advertisers, in November 2017. Her specialisms include alcohol and cosmetics.

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