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tue12sep9:30 amtue10:30 am9:30 am - 10:30 am COMMERCIAL ACTION GROUP - Procurement's perspective on the difficult dance with agencies

Event Details

Andrew Southcott, Managing Director | Captivate Group
Stuart Dunk, Founder & MD |
Don’t Forget to Look

In this session, Andrew Southcott (MD of Captivate Group) is joined by Stuart Dunk (former Marketing Procurement at Nike, & Global Advertising Procurement at Danone, now MD at Don’t Forget to Look) to switch the orientation on the agency x procurement debate to look at it from the buy side.

What is a Procurement Manager thinking and what are their personal drivers? (spoiler alert, it’s a story of misaligned incentives). What trends you can expect procurement to bring to your next negotiation and if the billable hour is dying, what will replace it?


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