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wed28jan11:00 am12:00 pm11:00 am - 12:00 pm Discover The Future’s Indie Report with Ian Houghton

Event Details

Get Your Agency Into The Future’s Indie

Hear directly from Ian Houghton, Co-Founder of MAD//Fest, as he reveals an exclusive opportunity for independent agencies.

Discover how The Future’s Indie report puts your agency in front of senior brand decision-makers — before they even arrive at MAD//North.

If you want visibility, credibility and warm brand conversations, this is for you.

What Is The Future’s Indie?

A bespoke Amplified report created by MAD//Fest to champion independent agencies and spotlight why now is a defining moment for the indie sector.

This isn’t generic exposure.
It’s editorial-led, opt-in and targeted to brands actively planning to attend MAD//North.

Why Agencies Are Getting Involved

  • Be positioned as a leading independent agency
  • Get featured alongside the best in the sector
  • Reach brands already in buying mode
  • Turn content into real, in-person conversations

What You Actually Get

  • A dedicated full-page feature in The Future’s Indie

  • A case study spotlight showcasing your work with a real client

  • Visibility through MAD//Fest’s trusted editorial platform

  • Distribution that runs before, during and after the festival

Reach the Right Brands (Not Just More People)

Your feature is promoted via:

  • MAD//Fest newsletters (78,000+ subscribers)

  • Targeted solus emails to brand-side decision-makers

  • MAD//Insight, social and event marketing channels

61% of the audience are Head of, Director or C-Level
Brands are spending £5m+ on media

Built-In Lead Generation

This is where it gets powerful.

  • Brands opt in to receive your report at registration

  • All leads are GDPR-compliant and guaranteed

  • You receive full contact details of brands who request your content

  • Every lead is a confirmed MAD//North attendee

Meaning: warm conversations, not cold outreach.

Why This Works

Because you’re not chasing brands you’re meeting them exactly when they’re planning to attend, spend and partner.

The Future’s Indie creates a natural reason to:

  • Start conversations early

  • Secure meetings at MAD//North

  • Arrive at the festival already known

Want to Learn More?

Join us to hear from Ian Houghton and get the full breakdown of:

  • How the report works

  • What participation looks like

  • How agencies are using it to drive real opportunities

Register now to find out if this is right for your agency



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