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fri10nov9:00 amfri6:00 pm9:00 am - 6:00 pm(GMT+00:00) Workshop 4 - Brand Storytelling and Content Strategy (LIVE)Wasserman, 81 Aldwych, London WC2B 4HN, Wasserman


(Friday) 9:00 am - 6:00 pm(GMT+00:00)


Wasserman, 81 Aldwych, London WC2B 4HN


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Event Details




  • Constant Curiosity: How do you turn curious questions into insights that lead to stories?
  • Magnetic Memorability: How can you build into stories to make them more memorable?
  • Dynamic Difference: Can emotions help you nail your purpose and content strategy
  • Real-time Relevance: How can your brand stories shape-shift with culture in real-time?
  • Kinetic Community: Can brand stories unite niche tribes and build community?

Jon Burkhart Bio

Award-winning keynote speaker and content strategist Jon Burkhart is best known for co-authoring Newsjacking: The Urgent Genius of Real-time Advertising.

As founder of marketing consultancy TBC Global, he is your friendly neighbourhood “Real-Time Guy,” making you more memorable in the moment. Put simply, he helps brands stand out and have more fun.

Employing a refreshingly different approach to inspiring clients, Jon invents interactive games to enhance and refine the content-making process.

Jon speaks regularly at South By Southwest Interactive (SXSW) and serves on their programming committee. As a workshop leader and emcee, he brings the noise & know-how to conferences like Cannes Lions. His work’s appeared in Rolling Stone, Fast Company and The Guardian.

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