The PopCultr Marketing Summit Returns to MCM London Comic Con with Keynote from strategist: Zoe Scaman
LONDON, 8 May 2025: Created in partnership between Experience12 and MCM London Comic Con, the Marketing Summit is FREE to…
DNA Announced as Official Talent Partner of the Independent Agency Awards 2025
The Alliance of Independent Agencies is thrilled to welcome DNA as the Official Talent Partner of the Independent Agency Awards…
Freshpet’s got the zoomies with 86% increase in sales post Crufts
IF. Brand Communications Agency working closely with The Kennel Club, made the most of Channel4 sponsorship and delivered Freshpet’s most…
Menu: Why It’s Time Food and Beverage Brands Took a Bite – ForeverAudio
As new advertising regulations loom and audience behaviour continues to shift, audio has emerged as a powerful and often underutilised…
A Different Kind of Strategist: Christian Taylor Joins December19
December19 continues to challenge traditional media planning with the appointment of Christian Taylor as our new Managing Partner of Strategy…
Why Measuring Client Satisfaction is Crucial for PR and Communications Agencies
PR and Communications agencies must consistently evaluate and improve their performance to stay ahead. One of the most effective ways…
Alliance of Independent Agencies Announces Partnership with Gray Matters
Alliance of Independent Agencies has entered into a strategic partnership with Gray Matters in 2025 to amplify and grow the…
Ignore the 99% at your peril
Ignore the 99% at your peril Trade bodies, the media, and the policymakers need to stop pretending that the few speak for…
New Alliance Partner: Agency software specialists Synergist
The Alliance is committed to collaborating with products and services that truly enhance the capabilities of independent agencies. That’s why,…
Announcing the Third Agency Acquisition by Common Thread, the Newly Formed Independent Agency Group: Birmingham-based Brand and Creative Agency, Notepad
London, UK, March 5th, 2025 – There’s a new force in the agency world. Common Thread, the next-generation independent agency…
99% of the active agencies across the UK are independent of the big seven holding companies (25,320 of 25,495)
New mapping launched at Mad//UpNorth in February 2025 uncovers the full independent agency landscape in the UK. The collaborative new…
Crossmedia strengthens global media offering under unified leadership with Kamran Asghar as Global CEO
Crossmedia announced it is unifying its global media offering under the leadership of Kamran Asghar, who becomes Global CEO. This change…