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thu25jul9:30 amthu10:30 am9:30 am - 10:30 am Agencies are Obsolete! Now What!?! - New Business Action Group (Member Event)

Event Details

Agencies are Obsolete! Now What!?!

As AI reshapes the creative landscape, are traditional agencies becoming relics of the past? Join industry provocateur Jon Bains as he challenges the status quo and explores the future of agency business development in an AI-dominated world. In this thought-provoking session, you’ll discover:
  • How AI is homogenising creativity and what you can do about it
  • Strategies to evolve your agency’s value proposition and stand out in a sea of sameness
  • Tools and processes to supercharge your new business efforts without losing the human touch
  • The delicate balance between AI automation and irreplaceable human creativity
  • New working practices to keep your agency relevant and innovative
Don’t miss this opportunity to rethink your agency’s approach to new business and creativity. Whether you’re embracing AI or sceptical of the hype, this talk will equip you with insights to navigate the changing agency landscape and maintain your creative edge.
Tuesday, 25th July, 9:30 AM – 10:30 AM BST
Exclusively for Alliance of Independent Agencies members
Presented by Jon Bains, Founder of Obsolete.com Jon Bains is a seasoned strategist with over 25 years of experience in digital marketing and brand strategy. He has worked with top-tier clients including BBC, Levi’s, and Amnesty International. As the founder of Obsolete.com, an ethical AI consultancy, Jon helps businesses navigate the complexities of AI and digital evolution. His expertise lies in blending AI with human creativity to maintain originality and foster innovation in the digital age.



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