Chat GPT and Generative AI have had a huge amount of attention in the last 6 months. Whilst many of you will have played with the tools already, we look a little deeper in this GreenJam. We will be looking at AI vs Generative AI, what are the key agency uses for research, marketing, metadata and copy support. What the risks are and what you all should be considering in your agency: for AI use, policy and future training. 

This is a live in person session to help you get the most out of the tools live. 

About Tiffany St James:

Tiffany is a global award-winning digital strategist, tech speaker and consultancy Founder. She has been voted as one of the top 25 women to have changed British Digital Industry in the last 25 years. 

She founded her digital management consultancy Transmute which helps large organisations and governments to embrace digital change through the smart use of digital strategy, emerging tech and education. Transmute’s clients include The BBC, Google, Microsoft, National Trust, Cabinet Office, Viacom and Westminster City Council.   

Tiffany has delivered over 300 training courses to over 10000 people in tech skills over the past 10 years and has helped agencies with digital skills through lecturing on AIA Diploma and its predecessors since 2010. She helped Google set up Squared Online, their flagship digital marketing course and builds online academies for clients for internal training or commercial growth.