WORKSHOP RECORDING

WORKSHOP SLIDES

Synopsis

Many of us arriving in leadership roles having only experienced those that have led or managed us. We therefore often find ourselves leading or managing in a way that we have previously experienced, or in a way that we believe is expected of those of those around us. However, this can over time cause inner conflict, as we are not being authentically ourselves. I believe ‘We can only help others in the extent to which we know ourselves’ and therefore we need to build a level of self-awareness that will allow to define a leadership style that is authentic to us. This seminar focuses on how you build a leadership style authentic to you that combines our personal understanding of what we value, the type of leader you want to be, combined with looking at the leader your team need you to be. We will also look at how you can look too embed and bring this leadership style to life through key work streams and initiative’s.

Content

• The role of marketing Leadership today- to inspire, motivate and deliver
• Activity- The Legacy you want to leave behind?
• Inspiration on leadership styles and defining the type of leader you want to be
• Defining the type of leader your team or business needs you to be
• How to bring to life your authentic leadership style in development work-streams and culture.

Benefits

• Deepen personal understanding and define values
• Develop a leadership style that feels authentic to you
• Gain ideas and inspiration on how you will bring this leadership style to life through

About the Trainer

Abigail Dixon is an award-winning marketer and consultant, course director and capability consultant, Chartered Marketer, and fellow of the CIM. Founder and Director of award-winning marketing and capability consultancy Labyrinth Marketing that exists to step change the growth of brands, agencies and people. She is author and podcast host of The Whole Marketer, which aims to empower marketers to not only have a successful but fulfilled career in marketing and their lives as a whole. Abigail is passionate about supporting and empowering the marketers behind the brands and business; her purpose is to help others to grow. Abigail draws on her 20 + years’ experience as an award-winning marketer, working on and consulting for many household brands and their agency partners to step change the brands’ growth. She utilises her unique position to draw on her wealth of experience from having coached, mentored and trained 1000s of marketers across multiple sectors, industries and brands to define what skills marketers need to possess to not only be successful at what they do but also understand how and why. In addition to Abigail’s marketing credentials, she is also an accredited ICF coach – a business and life coach empowering people and their businesses to define the clarity and motivation to pursue their goals.