WORKSHOP SLIDES

Synopsis

• The Importance of Client Leadership
• Key Insights & Numbers To Shape Your Client Growth Strategies
• Planning for growth
  • Aligning to agency strategy
  • Being SMART
  • Identifying grow-able clients
  • Where to look and when to ask
• Creating opportunities
  • Spotting opportunities
  • Generating client insight

TRAINER BIOS

Mark Clark

Mark has extensive agency leadership and client experience. During his time in agencies, he worked across a wide range of clients, categories and disciplines with brands and companies such as Coca-Cola, Cadbury, Nestle, GlaxoSmithKline, Pfizer, InBev, Stella Artois, Bacardi, Durex. He has worked at both independent and multinational network agencies.

Mark continues to build on that agency experience through jfdi, working across a wide range of agency sectors and disciplines, with their leadership teams, to help them grow their agencies by winning more new business.