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TRAINING : How to Grow Existing Client Relationships

From order taker to trusted advisor. This session shows you how to maximise account growth and build a repeatable rhythm of proactive, commercially-minded conversations with models and actions.

 

YOU WILL LEARN

  • How to choose which clients to grow and identify the right relationships
  • How to spot and reduce relationship risk
  • How to create relevance beyond delivery
  • A cadence for now/next/future opportunity creation

 

DELEGATE LEVEL

Senior account managers and client service team leaders who are responsible for the forecast but who don’t want to “be salesy.”

 

DATE & TIME

9th July, 10am to 11.30am

 

TRAINER:

Jenny Plant is a trainer and coach for account managers in creative agencies, helping them move from order taker to commercially-aware advisor.

She’s spent 30 years in account management and several years client-side in marketing. Jenny hosts the Creative Agency Account Manager podcast and runs the Account Accelerator™ – a 12 week programme designed to help client-facing teams who are responsible for the agency’s forecast to deepen client relationships and grow existing accounts. Her approach combines practical ‘non-salesy’ sales and strategy skills with AI enablement to help account managers at every level to add more value to their clients – and take pressure off the agency’s new business pipeline.

Date/Time

Thursday 09 July 2026 10:00 am - 11:30 am

Location

Zoom Webinar
Online
Less than 2 hrs

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Tickets

Ticket Type Price Spaces
Member Price £150+VAT £150.00
Non-Member Price £200+VAT £200.00

Registration Information

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