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Microsoft’s Performance Max now available globally

Advertisers are always looking for new ways to deliver more results with less effort, and today we’re thrilled to announce an exciting new campaign type to help achieve those goals: Performance Max campaigns are available globally on Microsoft Advertising starting March 5 (previously in open beta). Performance Max (also known as PMAX) is a new campaign type enabling you to work with best-in-class AI for your campaign management, from building your assets to finding your audiences, all to bring you better results in one hassle-free campaign.

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