In this session, Andrew Southcott (MD of Captivate Group) is joined by Stuart Dunk (former Marketing Procurement at Nike, & Global Advertising Procurement at Danone, now MD at Don’t Forget to Look) to switch the orientation on the agency x procurement debate to look at it from the buy side.

What is a Procurement Manager thinking and what are their personal drivers? (spoiler alert, it’s a story of misaligned incentives). What trends you can expect procurement to bring to your next negotiation and if the billable hour is dying, what will replace it?