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Alliance Partner

Microsoft Advertising

Microsoft Advertising offers scalable technology solutions, spanning search, native, display, video, and retail media, to reach consumers across all aspects of their digital lives. Connect with more than a billion people using Microsoft experiences that have a proven track record of higher buying power and online spending or reach any audience across the open web. We operate one of the world’s largest global marketplaces and are using our data-driven platforms, audience intelligence, and AI-capabilities to transform the industry. We are committed to making the web work for everyone – consumers, advertisers, publishers, and platforms alike. Our end-to-end solutions and globally scaled advertising business serves partner properties, and buyers and sellers of media to help them deliver business results.

Why MSA?
Blogs/Interviews/Research
The night I fell out with my Copilot – Microsoft Advertising

The night I fell out with my Copilot – Microsoft Advertising

The night I fell out with my Copilot Helena Dillon, Regional Vice President, EMEA Corporate Sales, Microsoft Advertising Have you…

Holiday Marketing Playbook Blog

Holiday Marketing Playbook Blog

3 Surprising Festive Shopping Insights You Won’t Want to Miss Attention all small and medium businesses! With the festive season…

The Art and Science of Conversation with Microsoft Advertising

The Art and Science of Conversation with Microsoft Advertising

Tina Aird, Growth Advertising Lead – UK, Netherlands and CEE, Microsoft Advertising In today’s fast-paced world, the ability to engage…

Latest News
Unlocking the power and potential of generative AI for advertisers and publishers – Microsoft Advertising

Unlocking the power and potential of generative AI for advertisers and publishers – Microsoft Advertising

Over the last year, we’ve seen how Microsoft Copilot is transforming how people interact with the web. It’s influencing behavioral…

Putting our assets to work for publishers and advertisers – Microsoft Advertising

Putting our assets to work for publishers and advertisers – Microsoft Advertising

We’ve been on a journey at Microsoft Advertising to transform our business. Over the past few years, our strategic acquisitions…

Transforming Search and Advertising with Generative AI – Microsoft Advertising

Transforming Search and Advertising with Generative AI – Microsoft Advertising

Earlier this year, we began the incredible journey of reinventing search with the launch of the new AI-powered Bing, your…

Cutting through the noise to generate new demand – Microsoft Advertising

Cutting through the noise to generate new demand – Microsoft Advertising

Imagine this: you’ve just launched a new product and you’re ready to take the world by storm. You’ve poured your…

Boost your creativity and productivity with Retail Media Creative Studio powered by generative AI – Microsoft Advertising

Boost your creativity and productivity with Retail Media Creative Studio powered by generative AI – Microsoft Advertising

Retail media is a fast-growing industry that is expected to reach $100 billion in the next five years and will…

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