Event Type Alliance Events
Non Virtual Events
(Tuesday) 9:30 am - 10:30 am
Unpacking the Digital Advertising and Programmatic Landscape for 2024 Event Details: Join us on 5th December at 9:30am for an insightful event that will help you discover the future of Digital
Unpacking the Digital Advertising and Programmatic Landscape for 2024 Event Details:
Join us on 5th December at 9:30am for an insightful event that will help you discover the future of Digital Advertising Trends for 2024 Don’t miss out! Secure your spot and supercharge your career. Sign up today! (at the bottom of this page)
As the investment in digital advertising continues to grow, it’s no surprise that emerging digital channels and cookieless targeting dominated 2023. Now’s the perfect time to look at the latest developments in the world of programmatic advertising.
In this webinar, our industry experts will dive into the advertising trends set to shape the UK’s digital marketing landscape in 2024. Discover how these changes are redefining the marketing playbook, and walk away with innovative ways to integrate them into your digital strategy.
Khaled Alfangary: Khaled is an accomplished programmatic advertising professional with extensive experience across multiple DSPs and Ad-servers, spanning a wide range of verticals such as retail, luxury fashion, and B2B. He is a passionate advocate for leveraging various channels strategically, focusing on both brand awareness and direct response strategies. This approach has earned him multiple awards in the industry. With a background in Chemical Engineering, Khaled brings a unique perspective and a data-driven approach to every campaign he runs.
Chelsea Johnston: Chelsea has over six years of dedicated programmatic experience, originally joining StackAdapt in Toronto, CA and supporting the Client Services team for 4 years. In 2023, she brought her detailed knowledge and cross-market expertise overseas to support global expansion for StackAdapt and the ever-growing EMEA Team. Now based in the UK, Chelsea is highly focused on building strong client relationships with agencies and brands, while leading with a data-driven approach.
(Thursday) 4:00 pm - 5:00 pm
Join Alliance partner Instreamatic for this webinar on: How Top US Brands Leverage AI to Optimise Media with Contextualize Audio & Video Ads The focus of this webinar will be the
Join Alliance partner Instreamatic for this webinar on:
How Top US Brands Leverage AI to Optimise Media with Contextualize Audio & Video Ads
The focus of this webinar will be the innovative application of AI to create highly contextualized audio and video ads, ensuring that they resonate with audiences on a whole new level. We will explore the technologies and strategies that have enabled top US brands to optimise their advertising campaigns, increase engagement, and ultimately drive higher ROI.
Join Simon Dunlop our Speaker for this session, Simon is CMO & Co-Founder at Instreamatic, and a serial entrepreneur and business builder.
He has co-founded several successful businesses including the online publishing and reading platform, Bookmate; Music streaming service Zvuk; CPG snack producer, Bridgetown.
Simon has built and sold companies and managed technology teams across multiple countries. His areas of expertise include sales, marketing, international business development, and general management.
(Wednesday) 9:30 am - 10:30 am
Founder & CEO – Question and Retain Join us for our People Pulse event presented by
Join us for our People Pulse event presented by Annabel Dunstan from our trusted partner Q&R, where we will be joined by a panel of guests to discuss more findings from the recent survey.
The People Pulse is a quarterly benchmarking survey that covers areas such as leadership, diversity & inclusion, wellbeing and purpose. All areas that impact the culture and performance of the agency and the happiness of your staff.
(Wednesday) 9:30 am - 10:30 am
As the Alliance looks forward to 2024, we would like to invite you to a presentation where we will be outlining the years events and initiatives that will: – Represent your
As the Alliance looks forward to 2024, we would like to invite you to a presentation where we will be outlining the years events and initiatives that will:
– Represent your agency and the Independent Agency Community
– Amplify the incredible work that independent agencies produce
– Support and nurture your people to ensure they can perform at their best
Join us online as we reveal our ambitious programme, we urge all those that are part of the Independent Agency Community to come along and see how we are championing you and your agency throughout 2024.
(Thursday) 9:30 am - 5:30 pm
123 Farringdon Rd, London EC1R 3DA
CREATIVE CHANGE MAKERS – Creativity + AI For A Better World is an event that will inspire, engage and empower the ‘Creative Industries’ in the positive use of AI. Celebrating
CREATIVE CHANGE MAKERS – Creativity + AI For A Better World is an event that will inspire, engage and empower the ‘Creative Industries’ in the positive use of AI.
Celebrating what is possible using creative thinking and AI technology, in order to build a
better society, a better world.
• Learn about AI & its use within the Creative Industries
• Showcasing different methods & uses for AI
• Gathering some of the most influential creative minds within AI
• Empowering + engaging creative thinkers to collaborate & learn
• launching a session for the Civic engagement and AI
• Supporting + helping raise funding for a creative charity
(Wednesday) 9:30 am - 10:30 am
Isabel Odlin | Chief People Person, Hub
In this first Wellbeing Action Group of 2024, we will explore Psychological Safety: what it is, why it’s so important and how it can be created.
Our Member Lead, Isabel Odlin (Chief People Person at Alliance Member Agency Hub) is delighted that Sharon Baker, Founder, Leadership and Transformational Life Coach will be joining the session to share her valuable insights.
If you attended the Festival of Happiness in November 2023 (& 2022), you will have heard Sharon speak as part of the panel session, which brought to life the findings of Business in the Community’s report: Put People First: Unlock the Value of a Thriving Workforce”
About our Guest Speaker:
Sharon had a career as an award-winning producer, client services director and MD in creative agencies, before becoming a leadership coach 10 years ago. She now uses her understanding of how agencies tick, to get their CEO’s and leadership teams firing on all cylinders.
She specialises in building confidence, authenticity and emotional intelligence in leaders so they unleash their inner power to inspire and lead high performing teams. She is in the top 1% of accredited coaches in the UK, and trains professional coaches. She has a psychology degree, is a fine artist and has a Post Grad in coaching.
(Wednesday) 5:00 pm - 6:00 pm
Mark Lund | Chair of Asbof We are delighted to welcome In The HotSeat Mark Lund. Mark
We are delighted to welcome In The HotSeat Mark Lund.
Mark has spent 25 years leading and founding marketing and advertising organisations, as an entrepreneur and executive, as well as playing significant roles in the industry’s governance.
As President of McCann Worldgroup UK and Europe, (2014 -22) Mark headed a 4,000+ strong organization, made up of some of the region’s best marketing services companies and marketing communications experts across 45 countries. His remit was to help them come together to deliver total integration at scale in all aspects of business communications and reputation building.
Previously Mark helped co-found two independent advertising businesses, one of which, Delaney Lund Knox Warren (DLKW), became a top 10 UK agency. He has also served as the chief executive of the Central Office of Information (COI), the UK government’s marketing and communications arm and behaviour change centre.
He is currently Chairman of Asbof, the funding body for the UK’s advertising self-regulation system and of Smart Energy GB, the body overseeing the consumer outreach for the Smart Meter rollout, as well as Deputy Chair of the Mission Group. Most recently Mark has become Deputy Chair for the Government’s Online Advertising Taskforce and a Trustee for Spinal Research.
He has been Chairman of the Advertising Association and served on the councils of both the IPA and ISBA, as well as the Chair of the AA’s Media Smart and Children’s Panel and sits on the AA council. Mark received an Order of the British Empire (OBE) for services to the advertising industry in the Queen’s Birthday Honours list 2016