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TRAINING : What We Know Wins Pitches
The average agency pitches between 25-35 times a year. At its own cost. And loses more pitches than it wins.
Spend an hour thinking about pitching from a client perspective and change the way you pitch and win more.
CONTENT
- A client perspective on pitching.
- Ten insights and behaviours that pitch winning agencies do more than losing agencies.
- A framework for what a winning pitch should look and feel like.
YOU WILL LEARN
- To understand what really matters to clients in pitch mode.
- How to create unfair competitive advantages in every pitch.
- How to combine rational and emotional persuasion to differentiate and win.
DELEGATE LEVEL
Mid/ senior pitch leaders in every agency.
DATE
25th July 2024
TRAINER:
Mark Clark has extensive agency leadership and client experience. During his time in agencies, he worked across a wide range of clients, categories and disciplines with brands and companies such as Coca-Cola, Cadbury, Nestle, GlaxoSmithKline, Pfizer, InBev, Stella Artois, Bacardi, Durex. He has worked at both independent and multinational network agencies.
Mark continues to build on that agency experience through jfdi, working across a wide range of agency sectors and disciplines, with their leadership teams, to help them grow their agencies by winning more new business.
Date/Time
Thursday 25 July 2024 9:30 am - 10:30 amLocation
Zoom WebinarOnline
Less than 2 hrs
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