TV’s Next Turn: How streaming, data, and measurement are reshaping Media Buying

The TV landscape is evolving rapidly, and with it, the way media is planned, bought, and measured.

As streaming and video consumption fragment across platforms, devices, and environments, advertisers are rethinking how best to reach audiences, unify measurement, and drive performance on Connected TV.

In this session you’ll hear from experts, Harry Metzger – CTV Product Specialist, UK & Bastian Sarrott – CTV Business Lead, EMEA explore the changing TV and video ecosystem, what it means for media buying today, and how platforms like Teads are helping advertisers navigate the next wave of complexity and unlock the full value of CTV.

Join us on Thursday 18th June from 10am to 11am.