This session looks at brilliant pitching from the opposite (and often more fun and instructive) direction – the moments when it is going wrong. We will look at the seven most common mistakes we all can make in pitches, and how we can learn to avoid or bounce out of them and create exciting, engaging pitches that people will love.

WHAT YOU WILL LEARN

By the end of the workshop, participants will be able to: 

• Identify the seven deadly sins of pitching in real world situations
• Have clear methods for turning these glitches around and creating great work
• Ask clear and simple coaching questions to other pitch team members that will help improve the work without the fall out

CONTENT

On the day, we will cover;

• The 7 deadly sins of pitching, from preparation to performance
• Examples of them happening in real life 
• Why they are bad if you don’t change them
• How each one happens in the first place
• Easy techniques for avoiding them and coaching others away from them

DELEGATE LEVEL

This course is suitable for all levels. Whether you are a regular pitcher in need of sharpening your skills or if you have never pitched before and are wondering what it’s all about, this is a fun and accessible way to understand more about what goes on and how to quickly reach the next level of pitching joy!

DATE & TIME

3rd March, 9.30am to 10.30am

TRAINER:

James Appleby has spent almost 25 years working in world class media and technology agencies, leading client relationships and comms strategy for top tier clients including Sainsbury’s, CompareTheMarket.com, Oatly and McVitie’s.

Coaching teams to crack a brief and respond with a performance that is both entertaining and informative in equal part has been a career long passion, hence his chairmanship and mentoring as part of NABS charity pitch course Fastforward for nearly a decade.

Following a spell as Managing Director of Assembly Media, he founded his own consultancy and training business Conquis, and works with a range of businesses in the marketing, media, advertising  and technology spaces to sharpen team skills in pitching, collaborative working, and comms and media planning.